Trade Magazine Cover…

Recent cover shot for an industrial trade magazine story on RFID technology. These guys are standing in a bay doorway that part suppliers drive little carts through (ding-dings, they call them for the sound they make) and the RFID gear reads barcodes from the part bins and keeps an up to the minute inventory. Once I got an idea of what they were looking for, I thought an “X-Files” approach would do the trick. A few blue gels, three Alien Bees and Pocket Wizards did the trick. My whole lighting set-up is given away in the dome mirror on the ceiling.

This tech is really cool and another reason why I love my job-I get to learn about neat stuff like this!

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One Comment

  1. aboycalledcrow
    Posted September 5, 2008 at 3:38 am | Permalink

    Really love the positioning/shadowing with the writing on the floor. Gives it more interesting depth into what’s going on at the facility. Nice touch.


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