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	<title>Blog - McLernon Photography - Portland Oregon Photographer Brian McLernon &#187; Advertising</title>
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	<description>Brian McLernon Blog - Blog by Portland Oregon Photographer Brian McLernon</description>
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		<title>Blog - McLernon Photography - Portland Oregon Photographer Brian McLernon &#187; Advertising</title>
		<link>http://blog.brianmclernon.com</link>
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		<title>Portland Financial Executive Portraits&#8230;</title>
		<link>http://blog.brianmclernon.com/2012/01/15/financial-executive-portraits/</link>
		<comments>http://blog.brianmclernon.com/2012/01/15/financial-executive-portraits/#comments</comments>
		<pubDate>Sun, 15 Jan 2012 08:08:08 +0000</pubDate>
		<dc:creator>Brian McLernon</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Portraits]]></category>
		<category><![CDATA[Studio]]></category>
		<category><![CDATA[Tech stuff]]></category>
		<category><![CDATA[Portland Oregon Photographer]]></category>
		<category><![CDATA[Portland Oregon Portrait Photographer]]></category>
		<category><![CDATA[Portland photographer]]></category>
		<category><![CDATA[portland portrait photographer]]></category>
		<category><![CDATA[Portland Sports Photographer]]></category>
		<category><![CDATA[portrait]]></category>

		<guid isPermaLink="false">http://blog.brianmclernon.com/?p=974</guid>
		<description><![CDATA[So my favorite financial planner was in the studio yesterday for an updated photo for his website and various social media uses. We talked beforehand about the feel and emotional impact he wanted the images to convey.  He said: Accessibility, confidence, warmth. And from that, it was my job to interpret it into a visual representation. [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.brianmclernon.com&amp;blog=1313101&amp;post=974&amp;subd=brianmclernon&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-975" title="Don-28" src="http://brianmclernon.files.wordpress.com/2012/01/don-28.jpg" alt="" width="600" height="400" /></p>
<p>So my favorite financial planner was in the studio yesterday for an updated photo for his website and various social media uses. We talked beforehand about the feel and emotional impact he wanted the images to convey.  He said: Accessibility, confidence, warmth. And from that, it was my job to interpret it into a visual representation. At that point, decisions are made; lens selection, background selection, RAW or jpeg? (Of course RAW, just kidding!) lighting set-up, shutter-speed, f/stop, white balance, reflector, grids, gels, etc, the list goes on. And yet, it&#8217;s all so cool when it comes together, like building a puzzle on a deadline :)</p>
<p>tnt</p>
<p>(till next time)</p>
<br />Filed under: <a href='http://blog.brianmclernon.com/category/advertising/'>Advertising</a>, <a href='http://blog.brianmclernon.com/category/portraits/'>Portraits</a>, <a href='http://blog.brianmclernon.com/category/studio-2/'>Studio</a>, <a href='http://blog.brianmclernon.com/category/tech-stuff/'>Tech stuff</a> Tagged: <a href='http://blog.brianmclernon.com/tag/portland-oregon-photographer/'>Portland Oregon Photographer</a>, <a href='http://blog.brianmclernon.com/tag/portland-oregon-portrait-photographer/'>Portland Oregon Portrait Photographer</a>, <a href='http://blog.brianmclernon.com/tag/portland-photographer/'>Portland photographer</a>, <a href='http://blog.brianmclernon.com/tag/portland-portrait-photographer/'>portland portrait photographer</a>, <a href='http://blog.brianmclernon.com/tag/portland-sports-photographer/'>Portland Sports Photographer</a>, <a href='http://blog.brianmclernon.com/tag/portrait/'>portrait</a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/brianmclernon.wordpress.com/974/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/brianmclernon.wordpress.com/974/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/brianmclernon.wordpress.com/974/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/brianmclernon.wordpress.com/974/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/brianmclernon.wordpress.com/974/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/brianmclernon.wordpress.com/974/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/brianmclernon.wordpress.com/974/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/brianmclernon.wordpress.com/974/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/brianmclernon.wordpress.com/974/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/brianmclernon.wordpress.com/974/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/brianmclernon.wordpress.com/974/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/brianmclernon.wordpress.com/974/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/brianmclernon.wordpress.com/974/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/brianmclernon.wordpress.com/974/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.brianmclernon.com&amp;blog=1313101&amp;post=974&amp;subd=brianmclernon&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">bmp8x10</media:title>
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		<media:content url="http://brianmclernon.files.wordpress.com/2012/01/don-28.jpg" medium="image">
			<media:title type="html">Don-28</media:title>
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		<item>
		<title>Portland Band Photography ~ Sweet Thunder&#8230;</title>
		<link>http://blog.brianmclernon.com/2011/11/07/portland-band-sweet-thunder/</link>
		<comments>http://blog.brianmclernon.com/2011/11/07/portland-band-sweet-thunder/#comments</comments>
		<pubDate>Tue, 08 Nov 2011 01:00:53 +0000</pubDate>
		<dc:creator>Brian McLernon</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Bands]]></category>
		<category><![CDATA[Portraits]]></category>

		<guid isPermaLink="false">http://blog.brianmclernon.com/?p=924</guid>
		<description><![CDATA[ Portland Band Sweet Thunder was in the studio last week for some new promo shots for their website and marketing fliers. Check them out and about soon! Filed under: Advertising, Bands, Portraits<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.brianmclernon.com&amp;blog=1313101&amp;post=924&amp;subd=brianmclernon&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p style="text-align:center;"><img class="aligncenter size-full wp-image-925" title="20111022_SweetThunder-23a" src="http://brianmclernon.files.wordpress.com/2011/11/20111022_sweetthunder-23a.jpg" alt="" width="600" height="461" /> Portland Band Sweet Thunder was in the studio last week for some new promo shots for their website and marketing fliers. Check them out and about soon!</p>
<p><img class="aligncenter size-full wp-image-926" title="20111022_SweetThunder-7a" src="http://brianmclernon.files.wordpress.com/2011/11/20111022_sweetthunder-7a.jpg" alt="" width="600" height="411" /></p>
<br />Filed under: <a href='http://blog.brianmclernon.com/category/advertising/'>Advertising</a>, <a href='http://blog.brianmclernon.com/category/bands/'>Bands</a>, <a href='http://blog.brianmclernon.com/category/portraits/'>Portraits</a>  <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/brianmclernon.wordpress.com/924/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/brianmclernon.wordpress.com/924/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/brianmclernon.wordpress.com/924/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/brianmclernon.wordpress.com/924/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/brianmclernon.wordpress.com/924/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/brianmclernon.wordpress.com/924/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/brianmclernon.wordpress.com/924/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/brianmclernon.wordpress.com/924/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/brianmclernon.wordpress.com/924/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/brianmclernon.wordpress.com/924/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/brianmclernon.wordpress.com/924/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/brianmclernon.wordpress.com/924/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/brianmclernon.wordpress.com/924/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/brianmclernon.wordpress.com/924/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.brianmclernon.com&amp;blog=1313101&amp;post=924&amp;subd=brianmclernon&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">bmp8x10</media:title>
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			<media:title type="html">20111022_SweetThunder-23a</media:title>
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		<item>
		<title>BMP in Shutterbug 2010!</title>
		<link>http://blog.brianmclernon.com/2010/12/16/bmp-in-shutterbug-2010/</link>
		<comments>http://blog.brianmclernon.com/2010/12/16/bmp-in-shutterbug-2010/#comments</comments>
		<pubDate>Thu, 16 Dec 2010 19:40:19 +0000</pubDate>
		<dc:creator>Brian McLernon</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Editorial]]></category>
		<category><![CDATA[Photo books]]></category>
		<category><![CDATA[Tech stuff]]></category>
		<category><![CDATA[Canon 5D Mark II]]></category>
		<category><![CDATA[Canon PowerShot G11]]></category>
		<category><![CDATA[Canon Speedlite System]]></category>
		<category><![CDATA[Portland Oregon Photographer]]></category>
		<category><![CDATA[Portland Oregon Portrait Photographer]]></category>

		<guid isPermaLink="false">http://blog.brianmclernon.com/?p=825</guid>
		<description><![CDATA[Sweet! Just found out I&#8217;m featured in this month&#8217;s Shutterbug Magazine along with three other photographers in an article about book publishing by Maria Piscopo. Check out the article here! Filed under: Advertising, Editorial, Photo books, Tech stuff Tagged: Canon 5D Mark II, Canon PowerShot G11, Canon Speedlite System, Portland Oregon Photographer, Portland Oregon Portrait [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.brianmclernon.com&amp;blog=1313101&amp;post=825&amp;subd=brianmclernon&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-826" title="Shutterbug 2010" src="http://brianmclernon.files.wordpress.com/2010/12/shutterbug-2010.jpg" alt="" width="400" height="536" />Sweet! Just found out I&#8217;m featured in this month&#8217;s Shutterbug Magazine along with three other photographers in an article about book publishing by Maria Piscopo. Check out the article <a title="Brian McLernon Shutterbug 2010" href="http://brianmclernon.com/PDFs/Shutterbug_2010.pdf">here</a>!</p>
<br />Filed under: <a href='http://blog.brianmclernon.com/category/advertising/'>Advertising</a>, <a href='http://blog.brianmclernon.com/category/editorial/'>Editorial</a>, <a href='http://blog.brianmclernon.com/category/photo-books-2/'>Photo books</a>, <a href='http://blog.brianmclernon.com/category/tech-stuff/'>Tech stuff</a> Tagged: <a href='http://blog.brianmclernon.com/tag/canon-5d-mark-ii/'>Canon 5D Mark II</a>, <a href='http://blog.brianmclernon.com/tag/canon-powershot-g11/'>Canon PowerShot G11</a>, <a href='http://blog.brianmclernon.com/tag/canon-speedlite-system/'>Canon Speedlite System</a>, <a href='http://blog.brianmclernon.com/tag/portland-oregon-photographer/'>Portland Oregon Photographer</a>, <a href='http://blog.brianmclernon.com/tag/portland-oregon-portrait-photographer/'>Portland Oregon Portrait Photographer</a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/brianmclernon.wordpress.com/825/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/brianmclernon.wordpress.com/825/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/brianmclernon.wordpress.com/825/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/brianmclernon.wordpress.com/825/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/brianmclernon.wordpress.com/825/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/brianmclernon.wordpress.com/825/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/brianmclernon.wordpress.com/825/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/brianmclernon.wordpress.com/825/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/brianmclernon.wordpress.com/825/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/brianmclernon.wordpress.com/825/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/brianmclernon.wordpress.com/825/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/brianmclernon.wordpress.com/825/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/brianmclernon.wordpress.com/825/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/brianmclernon.wordpress.com/825/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.brianmclernon.com&amp;blog=1313101&amp;post=825&amp;subd=brianmclernon&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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			<media:title type="html">Shutterbug 2010</media:title>
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		<title>Clowning around in the studio&#8230;</title>
		<link>http://blog.brianmclernon.com/2010/02/03/clowning-around-in-the-studio-2/</link>
		<comments>http://blog.brianmclernon.com/2010/02/03/clowning-around-in-the-studio-2/#comments</comments>
		<pubDate>Wed, 03 Feb 2010 20:25:36 +0000</pubDate>
		<dc:creator>Brian McLernon</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Editorial]]></category>
		<category><![CDATA[Portraits]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Canon Speedlites]]></category>
		<category><![CDATA[circus]]></category>
		<category><![CDATA[clown]]></category>
		<category><![CDATA[clowns]]></category>
		<category><![CDATA[funny]]></category>
		<category><![CDATA[Mimi the clown]]></category>
		<category><![CDATA[Portland Oregon Photographer]]></category>

		<guid isPermaLink="false">http://blog.brianmclernon.com/?p=767</guid>
		<description><![CDATA[Mimi the Clown came to the studio recently for some promo shots and to help me out with a few images for my new book on Canon Speedlites. After she got into costume we did various poses showing a range of her expressions. The original plan was to do some shots outside in the fading [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.brianmclernon.com&amp;blog=1313101&amp;post=767&amp;subd=brianmclernon&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p style="text-align:center;"><img class="size-full wp-image-764 aligncenter" title="clown1" src="http://brianmclernon.files.wordpress.com/2010/02/clown18.jpg" alt="Mimi, the clown" width="400" height="600" /></p>
<p style="text-align:left;">Mimi the Clown came to the studio recently for some promo shots and to help me out with a few images for my new book on <a href="http://www.amazon.com/Canon-Speedlite-System-Digital-Field/dp/0470560657/ref=sr_1_2?ie=UTF8&amp;s=books&amp;qid=1265228498&amp;sr=8-2">Canon Speedlites</a>. After she got into costume we did various poses showing a range of her expressions. The original plan was to do some shots outside in the fading light, then move into the studio once night fell. Unfortunately, the light faded quickly to black but we moved outside anyway.</p>
<p style="text-align:center;"><img class="alignnone size-full wp-image-765" title="clown2" src="http://brianmclernon.files.wordpress.com/2010/02/clown22.jpg" alt="" width="400" height="600" /></p>
<p style="text-align:left;">As Mimi danced and mimed in what little ambient light there was, I set up two Speedlites on either side of her, one on the left zoomed all the way to 105mm undiffused, and one on the right in a Westcott softbox. I like this shot because after fiddling with the settings on the Speedlite, I forgot to zip the softbox back up and a tiny sliver of light escaped from the bottom that lined up perfectly with her fooot and the shadows from her legs. A mistake that added to the overall image. Mimi thought it gave the shot a &#8220;highwire&#8221; look!</p>
<p style="text-align:center;"><img class="alignnone size-full wp-image-766" title="clown3" src="http://brianmclernon.files.wordpress.com/2010/02/clown31.jpg" alt="" width="600" height="400" /></p>
<p style="text-align:left;">Afterwards, we moved back into the studio for the top shot and the rest of the shoot. When Mimi was done, we shot some portraits of the real person and I think she cleaned up nice!</p>
<br />Filed under: <a href='http://blog.brianmclernon.com/category/advertising/'>Advertising</a>, <a href='http://blog.brianmclernon.com/category/editorial/'>Editorial</a>, <a href='http://blog.brianmclernon.com/category/portraits/'>Portraits</a>, <a href='http://blog.brianmclernon.com/category/uncategorized/'>Uncategorized</a> Tagged: <a href='http://blog.brianmclernon.com/tag/canon-speedlites/'>Canon Speedlites</a>, <a href='http://blog.brianmclernon.com/tag/circus/'>circus</a>, <a href='http://blog.brianmclernon.com/tag/clown/'>clown</a>, <a href='http://blog.brianmclernon.com/tag/clowns/'>clowns</a>, <a href='http://blog.brianmclernon.com/tag/funny/'>funny</a>, <a href='http://blog.brianmclernon.com/tag/mimi-the-clown/'>Mimi the clown</a>, <a href='http://blog.brianmclernon.com/tag/portland-oregon-photographer/'>Portland Oregon Photographer</a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/brianmclernon.wordpress.com/767/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/brianmclernon.wordpress.com/767/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/brianmclernon.wordpress.com/767/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/brianmclernon.wordpress.com/767/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/brianmclernon.wordpress.com/767/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/brianmclernon.wordpress.com/767/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/brianmclernon.wordpress.com/767/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/brianmclernon.wordpress.com/767/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/brianmclernon.wordpress.com/767/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/brianmclernon.wordpress.com/767/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/brianmclernon.wordpress.com/767/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/brianmclernon.wordpress.com/767/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/brianmclernon.wordpress.com/767/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/brianmclernon.wordpress.com/767/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.brianmclernon.com&amp;blog=1313101&amp;post=767&amp;subd=brianmclernon&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>Studio Portrait with A Twist&#8230;</title>
		<link>http://blog.brianmclernon.com/2009/08/28/studio-portrait-with-a-twist/</link>
		<comments>http://blog.brianmclernon.com/2009/08/28/studio-portrait-with-a-twist/#comments</comments>
		<pubDate>Fri, 28 Aug 2009 23:17:41 +0000</pubDate>
		<dc:creator>Brian McLernon</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Portraits]]></category>
		<category><![CDATA[Canon Speedlite System]]></category>
		<category><![CDATA[Portland Oregon Portrait Photographer]]></category>
		<category><![CDATA[portrait]]></category>
		<category><![CDATA[speedlites]]></category>
		<category><![CDATA[studio portraits]]></category>

		<guid isPermaLink="false">http://blog.brianmclernon.com/?p=700</guid>
		<description><![CDATA[Had a floor covering client in the studio this week that wanted a variation over a standard studio portrait. He wanted something like a trade show/showroom feel that he could use for his marketing and web sites along with some social networking. After discussing a variety of ways to do it, we incorporated a banner [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.brianmclernon.com&amp;blog=1313101&amp;post=700&amp;subd=brianmclernon&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p style="text-align:center;"><img class="alignnone size-full wp-image-702" title="tony" src="http://brianmclernon.files.wordpress.com/2009/08/tony2.jpg" alt="tony" width="400" height="600" /></p>
<p style="text-align:left;">Had a floor covering client in the studio this week that wanted a variation over a standard studio portrait. He wanted something like a trade show/showroom feel that he could use for his marketing and web sites along with some social networking. After discussing a variety of ways to do it, we incorporated a banner he had brought with him and a bright red canvas backdrop.</p>
<p style="text-align:left;">Since I&#8217;m working like crazy on my second book for Wiley, this one on Canon&#8217;s Speedlite System, I&#8217;m shooting everything now with Speedlites until the book is finished. This shot actually uses four Speedlites, one for the main/key light, shot through a softbox, edge light camera right, background light and one on the banner to kick it up a little.</p>
<br />Posted in Advertising, Portraits Tagged: Canon Speedlite System, Portland Oregon Portrait Photographer, portrait, speedlites, studio portraits <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/brianmclernon.wordpress.com/700/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/brianmclernon.wordpress.com/700/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/brianmclernon.wordpress.com/700/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/brianmclernon.wordpress.com/700/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/brianmclernon.wordpress.com/700/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/brianmclernon.wordpress.com/700/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/brianmclernon.wordpress.com/700/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/brianmclernon.wordpress.com/700/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/brianmclernon.wordpress.com/700/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/brianmclernon.wordpress.com/700/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/brianmclernon.wordpress.com/700/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/brianmclernon.wordpress.com/700/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/brianmclernon.wordpress.com/700/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/brianmclernon.wordpress.com/700/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.brianmclernon.com&amp;blog=1313101&amp;post=700&amp;subd=brianmclernon&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>Glass Photography Lighting Workshop&#8230;</title>
		<link>http://blog.brianmclernon.com/2009/05/12/glass-photography-workshop/</link>
		<comments>http://blog.brianmclernon.com/2009/05/12/glass-photography-workshop/#comments</comments>
		<pubDate>Tue, 12 May 2009 18:54:58 +0000</pubDate>
		<dc:creator>Brian McLernon</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Commercial]]></category>
		<category><![CDATA[art]]></category>
		<category><![CDATA[artworks]]></category>
		<category><![CDATA[fire & rain]]></category>
		<category><![CDATA[glass beads]]></category>
		<category><![CDATA[glass photography]]></category>
		<category><![CDATA[lighting workshops]]></category>
		<category><![CDATA[photography workshops]]></category>

		<guid isPermaLink="false">http://blog.brianmclernon.com/?p=630</guid>
		<description><![CDATA[Trekked up to Everett, Washington last weekend to do a lighting workshop for the Fire and Rain Glass Bead Society. After a long drive it was great to pull in and see so many smiling faces. We had a great location and set up multiple lighting scenarios with different backgrounds and even though I showed [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.brianmclernon.com&amp;blog=1313101&amp;post=630&amp;subd=brianmclernon&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p style="text-align:left;">Trekked up to Everett, Washington last weekend to do a lighting workshop for the Fire and Rain Glass Bead Society. After a long drive it was great to pull in and see so many smiling faces. We had a great location and set up multiple lighting scenarios with different backgrounds and even though I showed them how I do it, I also shared some simple things they could do to make their photos better. </p>
<p style="text-align:center;"><img class="size-full wp-image-631 aligncenter" title="dragon1" src="http://brianmclernon.files.wordpress.com/2009/05/dragon1.jpg" alt="dragon1" width="400" height="600" /></p>
<p>First, we went over basic digital capture and histograms, then moved on to f/stops, light quality and reflectors. We then broke into smaller groups and shot work they had brought and they thought it was cool to see how much punch you can get out of one light. It is amazing to see how finely detailed and small a lot of the beads are. It was a lot of fun to present to such an enthusiastic audience. I&#8217;ll be doing another glass lighting workshop this summer in the Portland area in case you missed this one!</p>
<br />Posted in Advertising, Commercial Tagged: art, artworks, fire &amp; rain, glass beads, glass photography, lighting workshops, photography workshops <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/brianmclernon.wordpress.com/630/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/brianmclernon.wordpress.com/630/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/brianmclernon.wordpress.com/630/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/brianmclernon.wordpress.com/630/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/brianmclernon.wordpress.com/630/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/brianmclernon.wordpress.com/630/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/brianmclernon.wordpress.com/630/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/brianmclernon.wordpress.com/630/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/brianmclernon.wordpress.com/630/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/brianmclernon.wordpress.com/630/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/brianmclernon.wordpress.com/630/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/brianmclernon.wordpress.com/630/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/brianmclernon.wordpress.com/630/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/brianmclernon.wordpress.com/630/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.brianmclernon.com&amp;blog=1313101&amp;post=630&amp;subd=brianmclernon&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>Lensbaby&#8230;yeah baby!</title>
		<link>http://blog.brianmclernon.com/2009/03/21/lensbabyyeah-baby/</link>
		<comments>http://blog.brianmclernon.com/2009/03/21/lensbabyyeah-baby/#comments</comments>
		<pubDate>Sun, 22 Mar 2009 07:42:30 +0000</pubDate>
		<dc:creator>Brian McLernon</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Scenics]]></category>
		<category><![CDATA[distortion]]></category>
		<category><![CDATA[flowers]]></category>
		<category><![CDATA[holga]]></category>
		<category><![CDATA[lensbaby]]></category>
		<category><![CDATA[lensbaby test]]></category>

		<guid isPermaLink="false">http://blog.brianmclernon.com/?p=617</guid>
		<description><![CDATA[I must admit the Lensbaby look just didn&#8217;t fit my style, or so I thought. Until I shot with the new Composer. OMG, have you ever had you head slapped up against a wall, in a good way? Everything they say about these unique marvels is true and the possibilities are really endless. It really [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.brianmclernon.com&amp;blog=1313101&amp;post=617&amp;subd=brianmclernon&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-618" title="lensbaby1" src="http://brianmclernon.files.wordpress.com/2009/03/lensbaby1.jpg" alt="lensbaby1" width="600" height="400" /></p>
<p>I must admit the Lensbaby look just didn&#8217;t fit my style, or so I thought. Until I shot with the new Composer. OMG, have you ever had you head slapped up against a wall, in a good way? Everything they say about these unique marvels is true and the possibilities are really endless. It really is a whole new way of seeing.  My thanks go out to Craig Strong and Keri Friedman of Lensbaby for their unquestioning support, advice and friendship. I&#8217;m new to the fold but I&#8217;m a quick learner.</p>
<p><img class="aligncenter size-full wp-image-619" title="lensbaby2" src="http://brianmclernon.files.wordpress.com/2009/03/lensbaby2.jpg" alt="lensbaby2" width="600" height="400" /></p>
<br />Posted in Advertising, Scenics Tagged: distortion, flowers, holga, lensbaby, lensbaby test <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/brianmclernon.wordpress.com/617/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/brianmclernon.wordpress.com/617/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/brianmclernon.wordpress.com/617/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/brianmclernon.wordpress.com/617/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/brianmclernon.wordpress.com/617/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/brianmclernon.wordpress.com/617/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/brianmclernon.wordpress.com/617/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/brianmclernon.wordpress.com/617/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/brianmclernon.wordpress.com/617/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/brianmclernon.wordpress.com/617/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/brianmclernon.wordpress.com/617/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/brianmclernon.wordpress.com/617/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/brianmclernon.wordpress.com/617/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/brianmclernon.wordpress.com/617/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.brianmclernon.com&amp;blog=1313101&amp;post=617&amp;subd=brianmclernon&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>Contractor &amp; Commercial Site Photography&#8230;</title>
		<link>http://blog.brianmclernon.com/2008/09/10/contractor-commercial-site-photography/</link>
		<comments>http://blog.brianmclernon.com/2008/09/10/contractor-commercial-site-photography/#comments</comments>
		<pubDate>Thu, 11 Sep 2008 05:20:57 +0000</pubDate>
		<dc:creator>Brian McLernon</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Commercial]]></category>
		<category><![CDATA[airport]]></category>
		<category><![CDATA[builders]]></category>
		<category><![CDATA[construction]]></category>
		<category><![CDATA[contractors]]></category>
		<category><![CDATA[designers]]></category>
		<category><![CDATA[house]]></category>
		<category><![CDATA[ITT]]></category>
		<category><![CDATA[Photography]]></category>
		<category><![CDATA[site]]></category>

		<guid isPermaLink="false">http://brianmclernon.wordpress.com/?p=393</guid>
		<description><![CDATA[A couple of assignments from last week while I edit and tweak the images from the Johnson Family shoot this past weekend. I&#8217;m usually doing more sports and people-oriented stuff this time of year so a few opportunities to work outside in great weather are a welcome change of pace. Two very different clients with [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.brianmclernon.com&amp;blog=1313101&amp;post=393&amp;subd=brianmclernon&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p style="text-align:left;">A couple of assignments from last week while I edit and tweak the images from the Johnson Family shoot this past weekend. I&#8217;m usually doing more sports and people-oriented stuff this time of year so a few opportunities to work outside in great weather are a welcome change of pace. Two very different clients with similar needs and expectations contacted me get the job done.</p>
<p style="text-align:center;"><img class="alignnone size-full wp-image-396" title="house2" src="http://brianmclernon.files.wordpress.com/2008/09/house2.jpg" alt="" width="400" height="600" /></p>
<p>This shot required lots of tender, loving Photoshop care to remove the new construction going on next-door, add bushes by the stairs, and then removal of long two telephone wires which connected to the tree in the foreground and then cut across the house diagonally, to a spot just above the panelling on the left entryway. After some perspective control (missed the &#8216;ole view camera on this one) and a coupla quick experiments, I taught myself a whole new way to do this detailed retouching using only two of Photoshop&#8217;s tools. Can you guess which two?</p>
<p>This next one was for a branding firm from Indy that needed site photos of the new ITT Technical Institute, out by the airport in Cascade Station. With so much construction going on, the biggest challenge was getting a clean shot. Still moving into the building, lots of people and equipment were in and out of the building and parking lots all day long. Getting the right time of sun on the building was critical, as well as using a polarizing filter to make the colors pop. Right at the end after making the last images, I popped on my new 15mm Fisheye, just for fun. Like drinking beer with friends, you always get a different perspective.</p>
<p><img class="alignnone size-full wp-image-400" title="itt11" src="http://brianmclernon.files.wordpress.com/2008/09/itt11.jpg" alt="" width="600" height="400" /></p>
<p><img class="alignnone size-full wp-image-401" title="itt21" src="http://brianmclernon.files.wordpress.com/2008/09/itt21.jpg" alt="" width="600" height="400" /></p>
<p><img class="alignnone size-full wp-image-402" title="itt31" src="http://brianmclernon.files.wordpress.com/2008/09/itt31.jpg" alt="" width="600" height="400" /></p>
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		<title>AND1 Basketball at The Coliseum&#8230;</title>
		<link>http://blog.brianmclernon.com/2008/07/02/and1-basketball-at-the-coliseum/</link>
		<comments>http://blog.brianmclernon.com/2008/07/02/and1-basketball-at-the-coliseum/#comments</comments>
		<pubDate>Wed, 02 Jul 2008 08:08:17 +0000</pubDate>
		<dc:creator>Brian McLernon</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Editorial]]></category>
		<category><![CDATA[Sports]]></category>
		<category><![CDATA[AND1]]></category>
		<category><![CDATA[AND1 Basketball]]></category>
		<category><![CDATA[athletes]]></category>
		<category><![CDATA[basketball]]></category>

		<guid isPermaLink="false">http://brianmclernon.wordpress.com/?p=315</guid>
		<description><![CDATA[Recent shoot for AND1 Shoes and Sportswear at the Memorial Coliseum , here in Portland. Andre Poole (aka &#8220;Silk&#8221;) easily grabs his own rebound while the announcer calls the game from midcourt. &#8220;The Professor&#8221; (aka Grayson Boucher) leaves the ground on his way to the basket while the ref sleepruns behind him. &#8220;Baby Shack&#8221; (aka [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.brianmclernon.com&amp;blog=1313101&amp;post=315&amp;subd=brianmclernon&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p style="text-align:left;"><a href="http://brianmclernon.files.wordpress.com/2008/07/and1_3.jpg"></a><a href="http://brianmclernon.files.wordpress.com/2008/07/and1_21.jpg"></a><img class="size-full wp-image-316 alignnone" src="http://brianmclernon.files.wordpress.com/2008/07/and1_1.jpg" alt="" width="600" height="400" /></p>
<p style="text-align:left;"><a href="http://brianmclernon.files.wordpress.com/2008/07/and1_3.jpg"></a><a href="http://brianmclernon.files.wordpress.com/2008/07/and1_21.jpg"></a>Recent shoot for AND1 Shoes and Sportswear at the Memorial Coliseum , here in Portland. Andre Poole (aka &#8220;Silk&#8221;) easily grabs his own rebound while the announcer calls the game from midcourt.</p>
<p><a href="http://brianmclernon.files.wordpress.com/2008/07/and1_21.jpg"></a></p>
<p style="text-align:center;"><img class="size-full wp-image-318  aligncenter" src="http://brianmclernon.files.wordpress.com/2008/07/and1_21.jpg" alt="" width="400" height="600" /></p>
<p>&#8220;The Professor&#8221; (aka Grayson Boucher) leaves the ground on his way to the basket while the ref sleepruns behind him.</p>
<p style="text-align:center;"><img class="size-full wp-image-319  aligncenter" src="http://brianmclernon.files.wordpress.com/2008/07/and1_3.jpg" alt="" width="400" height="600" /></p>
<p>&#8220;Baby Shack&#8221; (aka Hugh Jones) eyes the basket.</p>
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		<title>Alchemy Jewelry by David Iler&#8230;</title>
		<link>http://blog.brianmclernon.com/2008/05/27/alchemy-jewelry-by-david-iler/</link>
		<comments>http://blog.brianmclernon.com/2008/05/27/alchemy-jewelry-by-david-iler/#comments</comments>
		<pubDate>Tue, 27 May 2008 21:28:24 +0000</pubDate>
		<dc:creator>Brian McLernon</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Weddings]]></category>

		<guid isPermaLink="false">http://brianmclernon.wordpress.com/?p=284</guid>
		<description><![CDATA[Recent studio shoot of some incredibly beautiful jewelry for an ad in Oregon Brides Magazine. No Brinks guards standing outside the studio door (they acually trust me with this stuff!) but one killer of a deadline. Somehow, when your backs against the wall, the brain clears and the path (read: lighting set-up) just appears! Love getting way [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.brianmclernon.com&amp;blog=1313101&amp;post=284&amp;subd=brianmclernon&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Recent studio shoot of some incredibly beautiful jewelry for an ad in Oregon Brides Magazine. No Brinks guards standing outside the studio door (they acually trust me with this stuff!) but one killer of a deadline. Somehow, when your backs against the wall, the brain clears and the path (read: lighting set-up) just appears! Love getting way down in there in the macro zone, but holy cow, my sensor was filthy getting that close. A quick cleaning and I was good to go! Find out more about Alchemy Jewelry <a href="http://www.alchemyjeweler.com/">here</a>.</p>
<p><img style="border:0;" src="http://brianmclernon.files.wordpress.com/2008/05/ring1a.jpg?w=400&#038;h=600" alt="" width="400" height="600" /></p>
<p><img style="border:0;" src="http://brianmclernon.files.wordpress.com/2008/05/ring6a.jpg?w=400&#038;h=600" alt="" width="400" height="600" /></p>
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